The AdExpert Podcast
Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.
The AdExpert Podcast
Stay Visible in the Age of AI Overviews: Smart PPC Strategies for 2025
In this episode, we break down how Google’s AI Overviews are changing the rules of search visibility and what advertisers can do to adapt.
You’ll learn:
- What Google AI Overviews are and how they affect traditional search ads
- Why zero-click SERPs are reducing ad impressions and increasing CPCs
- Which industries are most impacted, and what the data reveals
- How to target long-tail keywords that avoid AI summary triggers
- Why schema markup, brand authority, and smart bidding are key in 2025
- Which alternative traffic channels can balance your ad strategy
Whether you’re in healthcare, retail, or finance, this episode will show you how to stay competitive—even as AI changes the search landscape.
Blog Link: Creating High-Performing Lead Magnets for Online Campaigns
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Let’s grow your brand with purpose-driven marketing.