The AdExpert Podcast
Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.
The AdExpert Podcast
How Performance Max Campaigns Improve Remarketing
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In this episode, marketing strategist Sam Ashrafi explains how Performance Max campaigns enhance remarketing strategies and work seamlessly with search ads to boost conversions.
You’ll learn:
- How GA4 helps track visitors and build remarketing audiences
- How to import audience lists into Google Ads
- Where Performance Max campaigns appear (YouTube, Gmail, Maps & more)
- Why smart bidding improves results
- The best bidding strategies for different business goals
- Why combining Performance Max with search ads captures more conversions
- How to optimize landing pages to support your campaigns
Whether you're a local business or e-commerce brand, this episode breaks down how to use Google's tools to re-engage visitors and improve ROI.
Blog Link: How Performance Max Campaigns Improve Remarketing
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